Since Instagram has been for a while now and is one of the easiest social media sites to setup, we’ll skip that process and focus on optimizing for search engines and learn to edit Instagram for driving traffic back to your website.
Need social media setup services and that’s a whole another discussion. That’s not the focus on this discussion or blog post inside of WordPress
Optimizing Instagram for search engines
When setting your profiles you thinking about optimizing for search engines, if you want to drive traffic from Instagram or IG back to your website. Let’s say for a moment that you’re in the plumbing industry and you want to focus on a local area that does have that much competition.
At the same time you’ll still want to brand yourself with your name or company that you’re trying to focus on.
We’ll say your focus area is Killeen, Texas since I resided inside of the current location and this should benefit you the most.
Focus on Keywords in Your Username first before starting to link build and create authority to your social media channel.
Next is setting up your social instagram account to direct them back to your website…
Edit your Instagram the right way
Let’s drive back to setting up your profile for the best way to create exposure back to your instagram social media account through the search engines. You’ll need to point back links to them to actually rank for high competition keywords.
You’ll want to optimize for Plumbing in Killeen, Texas and you’ll want to put your brand where my name is located, if it will fit. We’ll take the number 8 spot inside of Google for getting a better picture of how to exactly accomplish this for optimizing your On Page in Instagram.
Description: Freguson Plumbing are experts in Killen Texas that help people inside of the Killeen area that helps fix plumbing problems.
That’s just a quick idea but you should get the point for what I am talking about for setting editing this section. Lastly always put your link that you want them to opt-in to or your website.
Website Link: domain name
At any time you’ll be able to edit your Username to anything that you require and just recently changed mine to Real Estate SEO marketing and telling people inside of real estate what I do. In a few days I’ll be doing an overall edit for my entire profile and showing some services that offer in addition.
Anyhow check out the video down below for more information
How to edit instagram Bio on Desktop: https://www.youtube.com/watch?v=popX9adqYaU